For this project, I worked in a group with 3 other students to design an interactive interface for an emerging startup. Our team went through the full process of mocking up a solution to the startup's concept. This project is split into four parts to exemplify an iterative design process flow: (1) sketching ideas of the interface, (2) creating an interactive, high-fidelity prototype, (3) conducting user testing on a final, revised prototype, and (4) contacting the start up.
The startup that we chose to design a prototype for is called CAPSULE. The idea behind this start up is to upload or take a photo of an item to a platform, then receive links to purchase this item.
We thought the best interface for this goal would be to design a mobile app because phones normally have cameras which would make it easy to take a photo, and they have photo albums where the users can chose a photo to upload.
The users that would be impacted by our interface would be the normal everyday consumers because this service is targeted to people who want to buy certain items. Thus, this app would cater to users who want to purchase an item that they have seen before.
Our group first individually brainstormed 4 possible designs for our startup's app. We each sketched out the 3 main screens--home, find item, and results--on pen and paper.
After our discussion, we combined the sketches through the following design choices:
This is the first version of our mockup.
We received the following feedback from the mockup critique:
This is the second iteration of our mockup based on the feedback we recieved.
Through usertesting.com, we gathered the insights, confusions, and opinions of 3 random participants. You can view their audio and video recordings below.
Based on the task results and the answers from the post-study questions, we brainstormed 4 potential design changes we would make in a future iteration.